Tag: new

  • Response: The Internet Killed the Traditional Marketer & New Influencers

    Response: The Internet Killed the Traditional Marketer & New Influencers

    I’m not a big fan of what passes for marketing as perpetrated by incumbent technology companies. It’s tone deaf & consistently irrelevant to me. Many others have shared similar opinions. As a “new media influencer” (I just made that up. Yes, I hate myself) I have a few points to make following a blog post from Lisa Caywood highlighting that gap between mass broadcast and point publishing (i.e. blogs, podcasts, SoMe).